New Identity, visual style, website and collateral.

It's a fact that the best logos are ones with a set idea at the heart of them and while they retain

consistency, which is essential to brand identity, these logos can also evolve to meet a company’s

changing needs. Adaptability is also necessary to cope with the changing technology we encounter

on a seemingly daily basis.

How a simple circle built a brand.
At a touch, the simple circle logo can be filled with colour, stretched, extended or shrunk.

It can be filled to accommodate text, hold images or create patterns.

It can be used across a host of different branding and media. It could sit neatly in a corner

where logos used to live, or be displayed proudly in the center of a billboard.
It doesn’t matter if full circle wants the logo on a small badge or a giant billboard, the logo can adapt

while maintaining the organisation’s brand identity.